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How To Create a

Buyer Persona

The Ultimate Guide and Templates.

Our guide takes you through the entire process of creating buyer personas, providing you with the necessary information and practical insights to obtain it.

By the end of this guide, you will possess the knowledge to fill out our ready-to-use buyer persona template that you can download within the guide.

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Delivering award-winning B2B Lead Generation, sales and marketing solutions since 2012.

Shortlist's Sales & Marketing team leverages their extensive skills and experience to generate high-quality leads necessary to help you achieve your growth targets.

By carefully nurturing leads through the key stages of your unique pipeline, we transform prospects into promising opportunities for your sales team to close, generating revenue for your organisation.

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ROI delivered in 2023.

of the leads we generate progress after handover.

50% reduction in customer acquisition costs.

Latest Blog

3 B2B Lead Generation strategies to

maximise ROI.

B2B Sales and marketing isn’t about generating leads; it's about generating the right leads.  

In this blog, we'll discuss three strategies we use to help progress 95% of the leads we generate. We'll also share tips and tricks to help you implement these strategies with ease.

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Straight away I was impressed with the Shortlist Marketing team, they were very flexible and wanted to work with us to find a solution

- Paul Belworthy GOb2b

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Aligning sales and marketing to drive £1,500,000 in just six-months

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Free downloadable

How to maximise your B2B Lead Generation in 2024

In this guide, we look at how you can maximise the number of leads

you generate without wasting resources in 2024, giving your

organisation the upper hand over your competitors.